Groundwork turns big, impossible ideas into brands people love.

We specialize in

branding & strategy

for CPG,

sporting goods,

outdoor goods,

and related fields.

What we do

Strategy & Discovery

Brand Identity

Products & Packaging

Launches & Line Extensions

Apparel & Merchandise

Social Media & Campaigns

Digital & Web

Custom Solutions

Who we do it for

Food, Beverages & Nutrition

Outdoor Gear & Goods

Performance Wear & Athleisure

Sporting Goods & Equipment

Related Fields

How we do it

We’re outsiders,

independent thinkers,

& recovering perfectionists.

Meet Groundwork.

Nathan Ripley

Founder & Creative Director

Portrait-2

Talk is cheap. See our case studies

Follow Groundwork

New Business

© 2023 Groundwork Design, LLC.

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